Merchandise is hard to get right, especially for podcasters. It is easy to waste a lot of money on boxes of shirts that collect dust in your garage. In this episode, I break down the recent fundraising episode from the Revolutions Podcast for takeaways for podcasters and YouTubers. Mike Duncan is one of the top history podcasters in the world and he knows how to do a good fundraising episode.
In terms of creative funding, I see authors, YouTubers, and podcasters making money in 7 primary ways. This episode will be a broad overview. In the future, we will have deep dive episodes on each of these ways. In short, creators can make money with merch, products, affiliate revenue, advertising, sponsorship, crowdfunding, and patronage.